Herb Business
Learn not only how to grow, but how to market fresh-cut
culinary herbs for the restaurant and specialty food market with the aid of a completely
revised second edition designed with would-be professional growers in mind.
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See also Small Scale Farming - Specialty (flowers) market Garden - |
The founder of the Rosemary House, a Pennsylvania herb and spice shop, provides readers will all the necessary information for transforming an herb hobby into a successful herb business, and shares her secrets for developing and designing herbal products and packaging them effectively. Practical advice on budgets, locations, business plans, bookkeeping, staffing, inventory, and pricing. Case histories of 50 thriving herb businesses. Additional topics include developing products, packaging, special events and workshops, and methods for expanding. The publisher, 1997
Learn not only how to grow, but how to market fresh-cut culinary herbs for the restaurant and specialty food market with the aid of a completely revised second edition designed with would-be professional growers in mind. From marketing strategies to special recipes, this provides many important tips.
Ready to turn your herb-gardening hobby
into a business? Sandie Shores details the fundamentals of commercial herb
growing in a thorough, well-organized reference. Written from the vantage of
the author's 14 years of experience in the business, the information is practical and
practicable. Profiles and anecdotes from other growers around the country are
interspersed throughout the book. --Molly McElroy
From Booklist, 1999
This latest volume in the Making a Living Naturally series is divided into four parts.
Part 1 contains information on business planning and conducting market research,
successfully marketing one's herb business to different types of clients, and managing
day-to-day business details. Shores includes profiles of some successful
herb-growing businesses.
Part 2 covers all aspects of using a greenhouse to grow herbs. Interior
greenhouse designs are shown, and everyday operation and maintenance are explained.
Part 3 explains the do's and don'ts of starting and growing herbs and controlling insect
pests and diseases. Here, too, are data on harvesting, handling, and packaging herbs
for sale.
Part 4 offers detailed instructions on growing 26 specific herbs. Included are such
popular herbs as basil, chives, cilantro, dill, marjoram, mint, oregano, parsley,
rosemary, sage, and thyme. The herbs' botanical names and heights are given, along
with information on their uses, varieties, propagation, harvesting, and packaging.
The author operated her own herb business in Minnesota for eight years.
George Cohen Copyright© 1999, American Library Association. All rights reserved
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